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Outdoor retailer Patagonia puts environment ahead of sales growth
TIME: 05:04PM Thursday September 13,2012
FROM:Los Angeles Times   

High-end outdoor clothier and gear maker Patagonia Inc. is out to prove that a company can generate strong sales while being nearly fanatical about environmental concerns.

The Ventura company was the first major clothier to make fleece jackets out of recycled bottles. Nearly a third of the power for its headquarters and adjoining child-care center comes from solar. And it donates 1% of its sales to environmental causes.

 

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